Branding your company and boost your reputation

Crafting a memorable brand is no longer optional, it’s a necessity!

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Brand Architecture

Brand architecture is about simplicity. Clear and simple brand architecture is essential to a strong brand image, coherent communications strategy, coordinated operating environment and an informed marketplace.

Brand Standards

The brand standards guide includes logos in multiple media formats, shows correct and incorrect logo usage, gives direction on clear space around logos, includes fonts, color palettes and icons, and so on.

Integrated Marketing Plan

An integrated marketing plan develops the strategy for consistent brand messaging and maximum impact across ever evolving and rapidly expanding marketing channels – including traditional and non-traditional channels.

Name & Tagline Development

A great name tells a story that engages and compels. It relates to your products and services. It is memorable and easily repeatable. It is distinctive and available for trademark.

Logo Design

A logo is the graphic mark or symbol of an organization. A brand identity is built upon it. A great logo communicates a brand message in a timeless style. It features something unexpected or unique.

Corporate Identity

Corporate visual identity determines how an organization presents itself to both internal and external audiences. An organization makes itself distinct through the image that it presents to the world, through collateral like business cards, letterheads, brochures, proposals and the like.

Advertising

Great advertising grabs attention, focuses on one idea, and delivers it with emotional impact. It leaves the audience wanting to experience more – and it tells them how to do it.

Social Media Design

To get started, determine what value you offer the marketplace. Focus on providing value to your followers. They’re busy, and they’ll tune out sales pitches. Don’t underestimate the value of good content.

Print & Packaging

The conversation with your audience goes beyond the digital space, and tactile communications certainly still have relevance. From brochures to billboards to boxes and everywhere in-between, we’re well-versed in bringing your story to life no matter the medium.

Non-Traditional

A direct route to your audience’s ear may not always fall into a nice and tidy category. It might make more sense to think outside the box and hit ‘em where they least expect it. Let’s get original. Let’s get creative. Let’s get weird.
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“We are working with Alka Digital for a few months and we are very very happy with their work and professionalism! They are always in time, have amazing ideas and very easy to contact, any time, any day.”

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